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Overview

Friedel Klussmann founded San Francisco Beautiful in 1947 with her successful campaign to save the city´s cable cars.  Today, the cable cars are an instantly recognizable SanFrancisco symbol.  Today, SFB is an incorporated non-profit organization with a paid staff and a volunteer Board of Directors.

 



As San Francisco grows and changes, San Francisco Beautiful strives to ensure that a respect for the city´s history and natural environment is maintained.  By promoting civic initiatives, educating and informing, and recognizing local activists and community projects through grants and awards programs, we facilitate and encourage local activism.


Here's a brief history of San Francisco Beautiful's work.


Podcast: Learn more about San Franciso Beautiful by listening to former Executive Director Dee Dee Workman interview David Perry

   


San Francisco Beautiful has a long list of accomplishments.  In addition to successfully advocating for a ban on new city billboards, we co-founded the Lake Merced Task Force and the San Francisco Green School Yard Alliance, helped create the Geneva Office Building and Power House Rescue and Reuse Plan, and actively supported the passage of the SF Pedestal-Mount Newsrack Ordinance.  In addition, we have awarded over a million dollars to community improvement projects.

San Francisco Beautiful works to make the city more desirable, beautiful and, above all, livable.  Our programs and projects are executed by volunteer committees and community groups and we are supported in part by members and donations.  Get involved today!

meeting

Some of San Francisco Beautiful's Initiatives:
•  Market Street Visions - to guide the City's efforts in revitalizing the public realm on our city's 'main street'
•  Visual Pollution Action Plan - developing a road map to enlist legislators and citizens in preventing the over-commercialization of our streets and sidewalks with billboards and other advertising.
•  Working to underground utility wires and boxes, to ensure publicly owned space remains public.
•   Find new solutions to funding our public parks.
•   Supporting better land use planning throughout our urban villages

CBS News: SFB sues to Halt AT&T's Encroachment on Sidewalks

Neighborhood Coalition and SFB file Lawsuit to Protect Public Realm

San Francisco Beautiful's Dinner Launch Party a Fantastic Success

2011 Growing Greener Schoolyards Conference

Save the Date! 2011 Beautification Awards Dinner to be held at the Palace Hotel

2011 Beautification Awards

Civic Initiatives and Grants Update: May 2011

Urgent Update on Utility Box Blight

Advertising and the SFMTA

Re-Imaging Mid-Market - Public Relm Prize Presentation

Report on San Francisco Cable Cars

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San Francisco Beautiful